Demystifying Marketing Myths
From the day we’re born, we’re surrounded by myths – long-held beliefs spurred on through the ages by outrageous tales and the storyteller’s-cousin’s-neighbor’s-babysitter’s-great aunt who once knew someone to whom the urban legend occurred. Remember chain letters and Bloody Mary? History is fraught with myths later debunked by science and technology: The Earth is flat […]
Promotional Videos for Business
Sutula Marketing is pleased to announce that we’ve added promotional business videos to our catalog of expertise. By adding this service, we continue bringing all the facets of marketing together providing an efficient, effective, holistic approach with your customers in mind. When it comes to promoting your business – text is good, images are great, […]
Why Switch to WordPress
Running a business without a website is like holding a baby without a diaper – sloppy, inefficient, and guaranteed to drive people away. Whether solely online or based in brick and mortar, your company website is key to connecting with your customers. From BigCommerce to BoldGrid, Shopify to Squarespace, Weebly to Wix; there are hundreds […]
Voice Over Work
Sutula Marketing is pleased to announce that we’ve added professional voice over work to our catalog of expertise. By adding this service, we continue bringing all the facets of marketing together providing an efficient, effective, holistic approach with your customers in mind. Our international roster of talent includes both male and female voices, available in […]
5 Free Tools for Marketing Your Business
If you were really paid a penny for your thoughts, then running a business wouldn’t be so expensive! Luckily, your bright ideas will pay the bills… but not until your potential customers hear them. Great, but who can afford to advertise after investing in employees, inventory, tech, lawyers, accounting, and insurance? You can, by using […]
Are You a Professional Marketer? Here’s Who to Follow on Social Media
The digital landscape is infinite and changing all the time. As soon as you think you’ve targeted your audience or outsmarted an algorithm, Facebook changes their content calculations and Google updates its core. Fortunately, for professional marketers, help from humans is available. Before taking the lead on promoting a product or service, consider following some […]
3 Questions Everyone Should Ask Before Starting a Business (That Nobody Does)
Starting a business is, simultaneously, one of the scariest and most exciting things you’ll ever do – like riding a dipping, looping, 100mph rollercoaster without the safety harness. In the hopes of minimizing risk, you’ve probably put a lot of thought into the product or service you’ll provide. Chances are you’ve already designed your logo, […]
5 Ways to Increase Your Social Media Presence
Just as creating a product isn’t the same as selling your product, creating your social media accounts doesn’t mean you are growing an online presence. Building a buzz, and loyalty to your brand requires the same effort as painstakingly bringing your idea to life in a tangible product. So, if you’re longing for friends in […]
The Easiest Way to Grow Your Company’s LinkedIn Following
The easiest way to grow your company’s LinkedIn following is by enlisting those who are already most loyal…your employees. Your company’s success equals job security for those you employ, so asking for their help in spreading your vision will usually be met with enthusiasm. Most of your employees will have at least 300 connections, (10 […]
How to Balance Your Marketing Portfolio
The word diverse brings to mind many things: Diversification of funds Diversity in the workplace Income diversity Regardless of the subject, the sentiment is the same; there’s safety in numbers when balancing risk versus reward. Employees from different backgrounds, assets divided into numerous investments, multiple sources of income, or in this case – a balanced […]
